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Publicity Manager - Thailand

  • Singapore, Singapore
  • PR
Netflix is looking for a Manager to lead publicity efforts in Thailand based out of the Singapore office. We are looking for candidates who enjoy strategizing publicity and promotional campaigns for series and films, are experts on the entertainment media landscape, know the key media of the respective countries along with the content they respond to most, and also have experience working with actors and filmmakers. With great original content like Insatiable, The End of the F**king World, Stranger Things, 13 Reasons Why, Annihilation, and many more in the horizon, we are looking for someone who is equipped and excited to strategize and execute innovative campaigns for series and films to build business in the market. We are looking for someone who rapidly consumes entertainment and is passionately curious about the growing global entertainment landscape.

The Opportunity
Fueled by the broad appeal of being able to instantly enjoy viewing unlimited movies and series, Netflix has grown to more than 130 million streaming members in more than 190 countries. Powered by a work culture focused on high performance and continuous improvement, this is a great opportunity to join a team that is spearheading and handling publicity campaigns for the leading internet entertainment service in the world, with a chance to work on content that feature high production value from the brightest filmmakers and actors around the world, using the latest technology. With more incredible series and films on the way, it’s a great time to join Netflix. 

The Role
The Publicity Manager for Thailand will strategize, manage, and execute publicity campaigns in market for original series, documentaries, and films, adapting global strategies for the needs of their markets and making use of multiple earned media channels, including broadcast, print, and online. They will focus on creating cultural moments and high impact campaigns, explore new tactics of promoting series, films, and documentaries, and will be able to communicate different facets of their campaigns to agencies and other audiences across Netflix.

This person will have experience working at or with an agency, as they will manage agencies in the market (where applicable) to pitch media, secure opportunities, and cover set visits or help plan and work junkets.  This person will serve as the expert on Thailand and will be able to convey cultural needs and nuances that impact the global campaign. They can formulate and manage a budget as well as give visibility into their process successfully. They are confident and creative in their writing; capable of crafting everything from a strategy to executive messaging to a press release and everything in between. Pack your bag because travel is a requirement.

A strong candidate is able to make wise decisions, even when faced with ambiguity, thinks strategically, does not fall back on PR 101 tactics, and is eager to put a new spin on what a
media campaign can be. This person can articulate what they are - and are not - trying to do. They are a good listener and a real doer; able to multi-task and work at a quick pace. This person can handle a vast amount of work, is eager to learn, curious, and also contributes 
effectively outside of their specialty. One who fits the role has a candid and direct communication style - willing to admit mistakes quickly and questions values inconsistent with Netflix’s values and culture. They understand that sometimes the job requires delivering bad news and is tactful in handling such issues.

This person will be a member of a small, seasoned group of professionals, based in Singapore, helping to formulate, execute, and sustain a global media strategy for Netflix in Asia. The Communications function is viewed by Netflix senior management as strategically critical to building on the company's already impressive success in a fast-changing, highly competitive global media landscape.

The role has strong cross functional interaction with teams in the US, Europe, and Asia, with a high level of visibility and impact within the business. They must be fluent in social media and marketing in order to partner effectively with these groups on campaigns and provide insight to different internal local teams on potential publicity opportunities. 

We live by our values, so it's worth learning more about them at Life At Netflix.

The successful candidate for Publicity Manager for Indonesia will have at least 7 years of entertainment experience in an agency, studio, network, or entertainment journalism setting. They have relationships with key media as well as the ability to build and maintain connections with key journalists and social media influencers. Thai and English fluency (written/oral) are requirements. College degree is required.

Netflix offers an attractive compensation package consisting of base salary, stock options, comprehensive benefits, and relocation.